Description How do consumers see your brand relative to your competitors? How should a new product be positioned when it’s launched? Which customer segments are most interested in our current offerings? For these questions and many others, surveys remain the tried and true method for gaining marketing insights. From one-off customer satisfaction surveys to brand…
Description Finance is for “Non-financial Managers” who want to understand key financial principles and apply them in a real-world context. Over the course of the program window, you will work your way through a series of nine modules that move from understanding basic financial principles to applying financial analysis and ratios to drive decisions. In…
Description Sensation seeking is a trait we all have and includes the search for complex and new experiences. Thrill Seekers, people with high-sensation seeking personalities, crave exotic and intense experiences even when physical or social risks are involved. This course helps learners examine the remarkable world of the high-sensation seeking personality and explores the lifestyle,…