Description This Specialization will teach you to optimize website content for the best possible search engine ranking. You’ll learn the theory behind Google search and other search engine algorithms; you’ll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimizing…
Description Digital technology has not only revolutionized society, but also the way we can study it. Currently, this is taken advantage of by the most valuable companies in Silicon Valley, the most powerful governmental agencies, and the most influential social movements. What they have in common is that they use computational tools to understand, and…
Description This Specialization is intended for software developers of any level who are not yet fluent with secure coding and programming techniques.Through four courses, you will cover the principles of secure coding, concepts of threat modeling and cryptography and exploit vulnerabilities in both C/C++ and Java languages, which will prepare you to think like a…
Description This Specialization is intended for a learner with no previous coding experience seeking to develop SQL query fluency. Through four progressively more difficult SQL projects with data science applications, you will cover topics such as SQL basics, data wrangling, SQL analysis, AB testing, distributed computing using Apache Spark, and more. These topics will prepare…
Description This Specialization is intended for data and technology professionals with no previous healthcare experience who are seeking an industry change to work with healthcare data. Through four courses, you will identify the types, sources, and challenges of healthcare data along with methods for selecting and preparing data for analysis. You will examine the range…
Description In this Specialization, you will learn the essential skills to coach people for improved performance. You will learn from Executive Coach and UC Davis Instructor Kris Plachy, who has created and transformed dozens of teams through coaching. She will share best practices, research, tools and models for coaching effectively. You will learn how effective…
Description In 2020 the world will generate 50 times the amount of data as in 2011. And 75 times the number of information sources (IDC, 2011). Being able to use this data provides huge opportunities and to turn these opportunities into reality, people need to use data to solve problems. This Specialization, in collaboration with…
Description Charitable giving is rebounding as the economy improves. Yet there is a shortage of qualified fundraising professionals to help organizations connect their needs with potential donors. Through four courses, you will gain the knowledge and skills to begin or advance your career in the high demand field of fundraising and development. This Specialization is…
Description Knowledge of Geographic Information Systems (GIS) is an increasingly sought after skill in industries from agriculture to public health. This Specialization, offered in partnership with ArcGIS developer Esri, will teach the skills you need to successfully use GIS software in a professional setting. You will learn how to analyze your spatial data, use cartography…
Description ¿Habla usted español? Spanish is the second most spoken language on earth, second only to Mandarin, and growing in use every day. This specialization is designed for the beginner who may have no experience with learning a second language but who wants to be able to read, write and speak Spanish for personal, travel…