Description Maintaining a competitive advantage takes more than great timing or a single solution. Sustainable advantage requires a well-designed and well-executed strategy. This course was created to give you the tools and frameworks you need to develop and execute a successful strategy. You’ll learn how to evaluate your own strategy, as well as how to…
Description In this course, you’ll learn how technology has enabled firms to fundamentally change how they connect with their customers. Professors Christian Terwiesch and Nicolaj Siggelkow of the Wharton School have designed this course to help you explore the impact of connected strategies and business opportunities associated with those strategies. Through study and analysis of both the innovation…
Description Welcome to the Connected Strategy Capstone Project! This course was designed to bring you the resources and tools you need to envision, plan, and develop a Connected Strategy for your own organization. You will learn how to apply the ideas and concepts you learned in the Connected Strategy course. The Capstone Project course was…